The ins and outs of optimizing images and other types of media including MP3 and MP4 — size, speed, coding and accessibility.
One of the most frequently asked questions here at Restored 316 is “why is my site speed slow.” Most often it is because images and media files have been uploaded at a very large size and take quite a bit of time to load. This post will help you understand four important steps to optimizing images.
SIZE & SPEED
IMAGE OPTIMIZATION PLUGIN
- 1800 – 2000px wide
- remove meta data
- optimize with plugin
CODING & ACCESSIBILITY
- alt tags = the tag that describes the image to the screen reader
- title tags = the title of the image, it is unlikely this is still used in the SEO algorithm
Every image in a post will not be the same; so don’t use the same alt and name tags.
- Shrink and save them.
- Upload them and add alt tags.
- Optimize with a plugin.